Customer Loyalty and Satisfaction


The True Test of Loyalty
The customer loyalty field has experienced much technological innovation, such as automated reporting portals and integration of attitudinal and behavioral data in customer relationship management applications, over the past decade....
Vox Populi 4.0
The powerful new tools that drive voice of the customer (VOC) analysis in Quality 4.0 let us see and understand with new clarity products and processes from the customer perspective. If done right, these new approaches can deliver big benefits....
Reader Memories
A collection of memories, anecdotes and best wishes from QP readers....
Mind the Gaps
Surveys of customers across various economic sectors, including healthcare, indicate decreasing satisfaction with service. Delivering better service requires an understanding of three unique characteristics....


Quality 4.0 Virtual Summit
September 28 – 30, 2020
Visit asq.org/conferences/quality-4-0
San Diego Innovation Quality Conference
October 22 – 24, 2020 | San Diego, CA
Visit asq.org/conferences/innovation-quality
Join the Discussion on myASQ
Share your thoughts about this month’s Quality Progress articles on ASQ’s community platform, myASQ.
Featured advertisers